Create a distinctive brand that fits within the Mina Group portfolio while feeling more accessible, spontaneous, and scalable. The identity needed to reflect the concept’s focus on seafood and premium cuts of meat, while remaining flexible enough to adapt across locations and regional menus.

We built a dynamic identity system inspired by the restaurant’s name: Acqua (water) and Bistecca (steak). Patterns evoke land and sea, while stylized ingredients and unexpected color palettes add energy and playfulness. The modular system allows the brand to adapt across environments and menus, creating a cohesive identity that captures the spirit of a lively Italian dinner party built around exceptional ingredients.